Mass Communication and Technology

This book is all about the worlds electronic media and mass communication which has boomed in the recent era since after 2000. This media has given lots and lots of humps and bumps for the media users. Internet evolution has made reach out for the far-flung area of this wide spread geographical boundary.If we want to reminisce about the past few decades ago, we had no touch towards the media due to lack of connectivity. Perhaps, there was a big leap that had occurred in the 1900's. Eventually, the wire service has brought more number of explorations and innovative ideas for better communication and persuade the news and views with in the indigenous society.In the 21st century, the world has opened up with an ample of wings like news channels, advertisement agencies, magazines, Yellow Journalism (tabloids) social media like WhatsApp, ShareChat, Moj and different types of web series stories. All of this has made the receivers to be with media for more closer and more faster flow of information, entertainment and education for better reformation of the society. Perhaps, the book has given wide exposure for the various issues concerned with men and material.

Autorentext

Ce livre a été écrit et édité par trois auteurs et le Dr. Jagadish J.R. Il est bien connu dans le domaine de l'enseignement et possède de vastes connaissances en matière de recherche et d'activités médiatiques. Il est également un grand écrivain et orateur dans le domaine académique. Il enseigne depuis une dizaine d'années et a écrit et édité cinq livres et de nombreux articles.