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ADOPTION OF MECHANIZED TEA HARVESTING TECHNOLOGY IN KENYA
Details
This book is a research on the perception of stakeholders in the tea subsector in Kenya on the adoption of tea harvesting technology. Technology is supposed to improve efficiency and offer a life line to the struggling tea sector in Kenya but perception of the technology generates pressure from sector players which determine the direction and level of adoption. The book analyses empirically what drives adoption of technolgy by focusing on the main actors who stand to gain or loose by the decision of tea firms. The results presented identifies the critical stakeholders that the tea plantation firms management need to listen to if succesfull adoption of tea harvesting technology is to be achieved.
Autorentext
Dr. Meshack Misoi is currently a Senior Lecturer in the Department of Management at the University of Eastern Africa, Baraton, Kenya. He has close to 20 years of management experience in the tea subsector in Kenya having worked with a multinational tea firm at various management levels.
Weitere Informationen
- Allgemeine Informationen
- GTIN 09786207654352
- Genre Business Administration
- Sprache Englisch
- Anzahl Seiten 208
- Herausgeber LAP LAMBERT Academic Publishing
- Größe H220mm x B150mm x T13mm
- Jahr 2024
- EAN 9786207654352
- Format Kartonierter Einband
- ISBN 6207654358
- Veröffentlichung 15.06.2024
- Titel ADOPTION OF MECHANIZED TEA HARVESTING TECHNOLOGY IN KENYA
- Autor Meshack Misoi
- Untertitel Stakeholder Pressure Perception
- Gewicht 328g