Airline's Strategies on New Media and Online Sales

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There are many different thoughts about the online travel industry and its influence across the world. Airlines boast of successful online initiatives that amount millions in revenues, and claim figures are growing year on year. Researches and travel industry experts share contrasting opinions of the various factors that are affecting online adoption rates in different parts of the world. This publication looks at how the travelers in Bahrain are reacting to the recent online marketing and sales efforts by international Airlines. Find out how thoughts and actions by individuals belonging to different cultures, demographics and backgrounds differ when it comes to accepting the new realities of the travel industry.

Autorentext

Sou uma pessoa de espírito aberto com experiência comprovada em marketing, vendas, comércio eletrónico e gestão de viagens. Possuo fortes competências técnicas e uma excelente capacidade de me manter bem-humorado e imperturbável sob pressão. Acima de tudo, gosto de aprender, de gerir relações empresariais e de resolver situações problemáticas.

Weitere Informationen

  • Allgemeine Informationen
    • GTIN 09783659867811
    • Genre Economy
    • Anzahl Seiten 88
    • Herausgeber LAP LAMBERT Academic Publishing
    • Größe H220mm x B150mm x T6mm
    • Jahr 2016
    • EAN 9783659867811
    • Format Kartonierter Einband
    • ISBN 3659867810
    • Veröffentlichung 30.03.2016
    • Titel Airline's Strategies on New Media and Online Sales
    • Autor Tuan Azran Burah
    • Untertitel Bahrain
    • Gewicht 149g
    • Sprache Englisch

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