Alphabet

Google is synonymous with searching, but in this innovative new research volume, Micky Lee explores how the Alphabet Corporation is more than just a search engine. Using a political economic approach, Lee draws on the concept of networks to investigate the growth of this key media player.

Autorentext

Micky Lee is an associate professor of media studies at Suffolk University, Boston, MA, USA. She has published in the areas of feminist political economy, information, technologies, and finance. Her latest books are Understanding the Business of Global Media in the Digital Age and Bubbles and Machines: Gender, Information, and Financial Crises.

Inhalt

1. Introduction 2. History 3. Economic profile 4. Political profile 5. Cultural profile 6. Conclusion