Alternative Paths to Influence

This book offers new and cutting-edge analyses of under-explored subjects and issues in the realm of soft power. It attempts to fill significant scholarly gaps in understanding the process by which soft power is created, as well as gaps in demonstrating its impact.

Autorentext

Giulio M. Gallarotti is Professor of Government and Environmental Studies at Wesleyan University, Middletown, USA, and Adjunct Professor of Political Science at Columbia University, New York City, USA. He is Chairman of the International Political Science Association (IPSA) Research Committee on Political Power (RC 36) and editor of the book series on Social and Political Power at Manchester University Press, UK.

Inhalt

Introduction-Esteem and influence: soft power in international politics 1. The crisis of American soft power 2. The Smithsonian's soft power: how foreigners engage the US national museum 3. Soft power's dark side 4. From circulating liberalism to tech nationalism: U.S. soft power and Silicon Valley 5. The impact of Russian soft power in Kazakhstan: creating an enabling environment for cooperation between Nur-Sultan and Moscow 6. Pedagogical offensives: soft power, higher education and foreign policy 7. Impact of environmental quality indicators on soft power: a few empirical estimates 8. Testing the impact of geopolitics on European democratic countries' soft power use 9. In search of soft power: mapping the expert community with a bibliometric network analysis