Arthur Godfrey

Arthur Morton Leo Godfrey (August 31, 1903 March 16, 1983) was an American radio and television broadcaster and entertainer who was sometimes introduced by his nickname, The Old Redhead. No television personality of the 1950s enjoyed more clout or fame than Godfrey until an on-camera incident undermined his folksy image and triggered a gradual decline; the then-ubiquitous Godfrey helmed two CBS-TV weekly series and a daily 90-minute television mid-morning show through most of the decade but by the early 1960s found himself reduced to hosting an occasional TV special. Arguably the most prominent of the medium's early master commercial pitchmen, he was strongly identified with one of his many sponsors, Lipton Tea.

Klappentext

Arthur Morton Leo Godfrey (August 31, 1903 - March 16, 1983) was an American radio and television broadcaster and entertainer who was sometimes introduced by his nickname, The Old Redhead. No television personality of the 1950s enjoyed more clout or fame than Godfrey until an on-camera incident undermined his folksy image and triggered a gradual decline; the then-ubiquitous Godfrey helmed two CBS-TV weekly series and a daily 90-minute television mid-morning show through most of the decade but by the early 1960s found himself reduced to hosting an occasional TV special. Arguably the most prominent of the medium's early master commercial pitchmen, he was strongly identified with one of his many sponsors, Lipton Tea.