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Bad Science
Details
Guardian columnist Dr Ben Goldacre takes us on a hilarious, invigorating and informative journey through the bad science we're fed by the worst of the hacks and the quacks! When Dr Ben Goldacre saw someone on daytime TV dipping her feet in an 'Aqua Detox' footbath, releasing her toxins into the water and turning it brown, he thought he'd try the same at home. 'Like some kind of Johnny Ball cum Witchfinder General', using his girlfriend's Barbie doll, he gently passed an electrical current through the warm salt water. It turned brown. In his words: 'before my very eyes, the world's first Detox Barbie was sat, with her feet in a pool of brown sludge, purged of a weekend's immorality.' Dr Ben Goldacre is the author of the 'Bad Science' column in the Guardian and his book is about all the 'bad science' we are constantly bombarded with in the media and in advertising. At a time when science is used to prove everything and nothing, everyone has their own 'bad science' moments -- from the useless pie-chart on the back of cereal packets to the use of the word 'visibly' in cosmetics ads.This book will help people to quantify their instincts -- that a lot of the so-called 'science' which appears in the media and in advertising is just wrong or misleading. Satirical and amusing -- and unafraid to expose the ridiculous -- it provides the reader with the facts they need to differentiate the good from the bad. Full of spleen, this is a hilarious, invigorating and informative journey through the world of 'bad science'.
Informationen zum Autor Ben Goldacre is a doctor and science writer who wrote the 'Bad Science' column in the Guardian from 2003 to 2011. He has made a number of documentaries for BBC Radio 4, and his first book Bad Science reached Number One in the nonfiction charts, has sold over 500,000 copies. . His second bestselling book, Bad Pharma , was published in 2013. Klappentext Collection of articles from the hugely popular "Guardian" column of the same name, by turns hilarious, satirical, informative and, where necessary, full of spleen. 'Hugely entertaining... should be on the National Curriculum' "Time Out". 'One of the essential reads of the year' "New Scientist". Zusammenfassung Ben Goldacre's wise and witty bestseller, shortlisted for the Samuel Johnson Prize, lifts the lid on quack doctors, flaky statistics, scaremongering journalists and evil pharmaceutical corporations.
Autorentext
Ben Goldacre is a doctor and science writer who wrote the 'Bad Science' column in the Guardian from 2003 to 2011. He has made a number of documentaries for BBC Radio 4, and his first book Bad Science reached Number One in the nonfiction charts, has sold over 500,000 copies. . His second bestselling book, Bad Pharma, was published in 2013.
Klappentext
Collection of articles from the hugely popular "Guardian" column of the same name, by turns hilarious, satirical, informative and, where necessary, full of spleen. 'Hugely entertaining... should be on the National Curriculum' "Time Out". 'One of the essential reads of the year' "New Scientist".
Zusammenfassung
Ben Goldacre's wise and witty bestseller, shortlisted for the Samuel Johnson Prize, lifts the lid on quack doctors, flaky statistics, scaremongering journalists and evil pharmaceutical corporations.
Weitere Informationen
- Allgemeine Informationen
- GTIN 09780007284870
- Genre General Science
- Anzahl Seiten 288
- Herausgeber Harper Collins Publ. UK
- Größe H198mm x B129mm x T25mm
- Jahr 2009
- EAN 9780007284870
- Format Kartonierter Einband
- ISBN 978-0-00-728487-0
- Veröffentlichung 30.03.2010
- Titel Bad Science
- Autor Ben Goldacre
- Gewicht 280g
- Sprache Englisch