Bridging Language Barriers in the World of Creativity

Arabic language has attained the status of an International language. United Nations has adopted Arabic as one of its six official languages. Arabic language plays a vital role in the commercial and the cultural fields in the globalizational era. Arabic is a very rich language, which can be compared to an ocean without any limits of depth or width. This work is designed to meet the needs of Terminology used in the field of Advertising Field, Public Relations and Fine Arts Sectors through Arabic-English for communication at the graduate and post-graduate levels in the colleges and universities. Special attention has been made by providing the list of terminology used in the related fields as well. The need for a book on Terminology Employed in Advertising Field, Public Relations and Fine Arts Sectors has long been felt. The purpose of this work is to train the students in the Advertising sector from Arabic into English and vice-versa, by providing worked out terminologies. It is hoped that this book will greatly help those students and readers who wish to learn and practice Arabic-English terminologies for Advertising, Public Relations and Fine Arts Sectors.

Autorentext

Dr K.M.A.Ahamed Zubair has been teaching Arabic Literature and Language in New College, Chennai, India. He has written 225 books in English, Tamil and Arabic languages, which were published from Germany, Iraq, Canada, Latvia, Moldova, Mauritius, United Kingdom and India. His research articles got published in Journals from many countries.