Business model and strategic vision

The book focuses on the strategic visions of social entrepreneurs and their business models. This subject is approached from an angle rooted in the fields of management research, health and social sector management, and psychological and sociological needs. The project addresses a series of research elements: an exploration of four theoretical fields or currents: resource theory, the strategic intention approach, the school of social innovation and the school of social enterprise. We have tried to connect the strategic vision of the social entrepreneur to the business model and to the currents and theories leading to the concrete emergence of the entrepreneurial phenomenon of social enterprise.

Autorentext

Mónica Liliana Ramirez Alvarez is a Business Administrator at UNAB, Doctor in Management Sciences at the University of Paris XIII. Master in Administration UNAB-ITESM Mexico, Auditor ISO 9000, ISO 14000 and OHSAS 18000 at SGS, Certification in Competence UNAD, Specialist in Education with New Technologies at UNAB, Professor at UIS.