Case Study on Social Entrepreneurship in Egypt

The civil society has taken a very active role in the quest for democracy that continues to spread across the continents till it reached the Middle East region only recently. This book represents an ethnographic research done in a well-recognized Egyptian nonprofit organization. Two types of analysis were made, the SWOT and the PEST, based on qualitative interviews with five key persons in the organization. Results based on the case study, about how it applies strategic management activities, will be presented along with some recommendations. Those recommendations will serve as a strategic agenda for improving the performance of the nonprofit sector in Egypt.

Autorentext

Nashwa A. Ghoneim, Assistant Lecturer at the school of business, Alexandria University. MSc. in Business Administration, Alexandria University; MSc. in Public policy and Administration, The American University in Cairo. Executive board member at the Association for Middle Eastern Public Policy and Administration.