Challenges for the audiovisual sector in Bogota from the perspective of the orange economy

By 2018 Bogotá is positioned as one of the few cities in Latin America seeking to promote and encourage its creative industries. However, for this to be a successful process and to contribute to the economic growth of creative industries such as audiovisuals in the city, it is necessary to review the law to establish the scenario and the environment in which they are developing, in order to understand the strengths, weaknesses and challenges that must be faced so that in the future there are the right conditions for these industries to grow and be able to position themselves and sustain themselves in the market.

Autorentext

Kolumbianische Sozialkommunikatorin mit Schwerpunkt auf dem Bereich der audiovisuellen Medien. Sie hat als audiovisuelle Produzentin mit Erfahrung in der Postproduktion von Transmedia-, Werbe- und Musikprodukten gearbeitet.