Conference and Event Management

The main objective of this text book is to provide the understanding of the concepts of event management. The organization of the book has been done in a unique manner. The topics covered in the five chapters are in a flow, rhythm, and continuity of the subject matter. Section one elaborates about introduction of event management. Section two exhibits all about the event design and concept. Section three point out how to market an event and event connection with sponsor and internet. Section four describes about the event planning and finally section five emphasizes regarding event promotion.

Autorentext

Ameenudheen K. P. is an Assistant Professor, Department of Retail Management, MES Keveeyam College, Valanchery.Muhammed Roshif U. is an Assistant Professor, Department of Management Studies, Malabar College of Advanced Studies, Vengara.