Corporate Social Responsibility Good or Bad

Corporate Social Responsibility has been a prime concern for corporations since last two decades. Different researchers and theorists have developed different findings in this regard. This collection presents new evidences of corporate social responsibility respective to Pakistan and develops understanding for Asian markets. Target sample of the study is banking sector of Pakistan and data is obtained from the annual reports issued by the banks during 2008-2012. Corporate Social Responsibility determinants included spending on donation, education, health and social welfare whereas return on equity, return on asset, earning per share and net profit are used as measures of financial health. This study will help the management in making decisions regarding CSR spending

Autorentext

NAVEED AHMAD PhD Scholar (Management Sciences) Preston University Islamabad Campus, PakistanEditor in Chief: Advanced Social Humanities and Management journal ISSN: 2345-6752More than 50 International Research PublicationSource Person in Pakistan for: Zainab Arabian Research society for multidisciplinary issues UAE