Digital Transformation, Perspective Development, and Value Creation

This edited collection aims to provide relevant theoretical frameworks and the latest empirical research findings in the area of business management. It covers case studies provided by teachers visiting the University of Economics in Katowice, Poland within Erasmus and Ceepus Programmes.

Autorentext

Mägorzata Päkowska, PhD, is a professor of social science, and chair of the Department of Informatics at the University of Economics in Katowice, Poland.

Inhalt

Part 1. Digital transformation and development of High Education Institutions 1. Innovations in a CEEPUS academic network and their impact on management effectiveness and research achievements 2. The effect of ethical leadership and leadership effectiveness on employees' turnover intention in high education institutions: Case Ibagué University 3. Digital Transformation in Education: A Case Study of Teacher Information Network (TIN) in Turkey 4. Ambient, Guerilla and Event Marketing in Education of Marketers, and Development of creative abilities: A Case Study Part 2. Digital transformation and perspective development at business organizations 5. Testing and certification of new product development in electronics industry: Case studies 6. Role of Information System Support in Project Management: Case of Companies Competing at Publicly Funded Calls for Projects 7. Comparison of Multi-Criteria Decision Methodologies: Case of Water Management Investment Project 8. Augmented Reality in Medical Training of Patient Referrals: A Nursing Case Study of Children's Hospital in Taiwan 9. The use of blockchain technology in the sports sector: the case of AC Milan Football (Soccer) Team Part 3. Value creation at business organizations 10. "Pacto pela Industria": Reindustrialization opportunities in the Great ABC region, Brazil 11. Auditing Human Resource Management Practices: A Case Study in the Egyptian Hospitality Industry 12. Organization and Incentivization of Risk Management: An Agency Theory Case Study 13. Embracing CSR as an essential part of business: The case of Viking by Raja Group, Cluj Napoka