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Dominance (Economics)
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Geliefert zwischen Mi., 12.11.2025 und Do., 13.11.2025
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High Quality Content by WIKIPEDIA articles! High Quality Content by WIKIPEDIA articles! Market dominance is a measure of the strength of a brand, product, service, or firm, relative to competitive offerings. There is often a geographic element to the competitive landscape. In defining market dominance, you must see to what extent a product, brand, or firm controls a product category in a given geographic area. There are several ways of calculating market dominance. The most direct is market share. This is the percentage of the total market serviced by a firm or brand. A declining scale of market shares is common in most industries: that is, if the industry leader has say 50% share, the next largest might have 25% share, the next 12% share, the next 6% share, and all remaining firms combined might have 7% share. Market share is not a perfect proxy of market dominance. The influences of customers, suppliers, competitors in related industries, and government regulations must be taken into account.
Weitere Informationen
- Allgemeine Informationen
- GTIN 09786131222719
- Editor Lambert M. Surhone, Miriam T. Timpledon, Susan F. Marseken
- EAN 9786131222719
- Format Fachbuch
- Titel Dominance (Economics)
- Herausgeber Betascript Publishing
- Anzahl Seiten 148
- Genre Wirtschaft
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