Entreprenomics

Entreprenomics is a study material which is expected to produce an "Entreprenomist" a modern Entrepreneur who is well enlightened with vexed economic variables that affect business activities daily to circumvent to the business success and expansion. The Expert in this specialty do not only make decisions and act as Entrepreneur but rather strive to make all of his/her business decision and actions in an economical calculated framework, which this publication categorize such a person in academic perspective as business managerial economist. A quality needed in contemporary socioeconomic environment especially in Africa; a continent noted to have a precarious economic environment unfavorable for indigenous business growth and sustainability. And hope the Vol. 1 of this publication and it subsequent Volume about to be publish will help to define a new Philosophical pathway for their numerous stagnant Small Scale Enterprises dominating the economy yet with no significant impact on macroeconomic aggregate to change operational performance for national economic development.

Autorentext

E. T. Senzu promovierte zunächst in Betriebs- und Unternehmenswirtschaft und anschließend in Verhaltensökonomie. Er ist Wirtschaftspolitikanalyst und Forschungsdirektor des Bastiat Ghana Institute. Derzeit ist er Professor für Betriebswirtschaft und Leiter des Zentrums für Führung und Unternehmenswirtschaft am Pinnacle University College Ghana.

Klappentext

Entreprenomics is a study material which is expected to produce an "Entreprenomist" a modern Entrepreneur who is well enlightened with vexed economic variables that affect business activities daily to circumvent to the business success and expansion. The Expert in this specialty do not only make decisions and act as Entrepreneur but rather strive to make all of his/her business decision and actions in an economical calculated framework, which this publication categorize such a person in academic perspective as business managerial economist. A quality needed in contemporary socioeconomic environment especially in Africa; a continent noted to have a precarious economic environment unfavorable for indigenous business growth and sustainability. And hope the Vol. 1 of this publication and it subsequent Volume about to be publish will help to define a new Philosophical pathway for their numerous stagnant Small Scale Enterprises dominating the economy yet with no significant impact on macroeconomic aggregate to change operational performance for national economic development.