Factors Affecting Promotion and Development of MSE in Nekemte Ethiopia

Micro and Small Enterprises (MSEs) are important vehicle for economic diversification, employment creation, income generation and distribution and poverty alleviation in developing countries. They occupy prominent position in the development agenda of developing country in general and Ethiopia in particular. As a result, there is tremendous mushrooming in the number MSE business and MSE sector support institutions in the country. However, there are a number of factors that affects promotion and development of MSE business. This work critically examines factors that affect the promotion and development of MSEs that are prevailing in the countries whose severity and specificity vary from place to place and includes: access to credit, suitability and sufficiency of work premise, technical and managerial capacity of MSE operators, educational back ground and the position, market linkage, marketing and promotional activities, forecasting market demand, application of business plan, and profit generation capacity of the business and so on. The book is highly important for academicians, consultants, government agencies, entrepreneurs and for students for their academic work.

Autorentext

Fikadu Goshu Fufa has studied MSc in Development Economics & Masters of Business Administration (MBA) at Wollega University & works as Lead Business Development Adviser for Entrepreneurship Development Center Ethiopia assisted by UNDP in Nekemte & has more than 12 years work experience in areas of MSE business management and consultancy service.