Factors influencing growth in mobile money market share

Close to 2 Billion people remain unbanked - Meaning a steady growth in mobile money services is expected ......If you wanna invest in the mobile money business, do the right things first and you are guaranteed of success!!!!!. Indeed Mobile money has become a game-changer for the poor, especially in developing countries. An enabler for financial inclusion. The mobile money business has transformed the lives of the previously financially excluded. The industry is continuing to grow rapidly, with increased business success stories being recorded. A case of Mpesa in Kenya and Ecocash in Zimbabwe. Employment creation, improvement in money circulation, increased transparency and increasing government revenues are among the many benefits of mobile money.

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A sound marketer with experience in Telecommunications, FMCG, Pharmaceutical industries. Holder of marketing, Chemistry, and MBA degrees. My experience spans across market research, market development, market penetration, business intelligence, agency relationship building, sale & distribution and Customer relationship management.