Feasibility Analysis for a Supreme Supermarket in Macao

According to the unofficial incomplete statistics, at least 153 conventional supermarkets exist in Macao. However, only one supreme supermarket exists in Macao. Facing the situation where the concentration of the conventional supermarket is reaching saturation, while the supreme supermarket remains to be developed. This research aims to analyse the feasibility of developing a supreme supermarket in Macao.

Autorentext

The author was born on Jan 1988 and resided in Macau Special Administrative Region of China. She earned her B.Ec. in Guangdong University of Finance in Jun 2010 and M.B.A. in the Universidade de são José (Macau) in Jun 2016.