Global Corporate Social Responsibility And Photographic Credibility

Corporate social responsibility contributes to the triple bottom line of global organizations. Its efforts are increasingly reflected in annual sustainability reports. This study explores whether organizations are visually reflecting CSR efforts with truthful photographic representations. Telling an organizations' sustainability story through accurate visual accounts may provide greater credibility and aid in trust building with its stakeholders.

Autorentext

Janel Norton is a recent Strategic Communications Management graduate from the University of South Florida, and earned an undergraduate at Western Kentucky University with a double major in photojournalism and cultural anthropology. Her communications background spans two decades while serving in the Air Force and the United Nations.