Global Network, Outsourcing and Relationship Management

Globalisation has made competitive relationships increasingly important and dynamic. Big corporations have created global business networks to tackle high competitive markets and to optimize the production and distribution processes. Particularly from the point of view of production, the outsourcing of products and functions to the participants of the network is becoming increasingly common. It is therefore vital to organise and manage relationships with suppliers and with outsourcing partners. In this sense, the outsourcing partners take an active and competitive role: not only must they provide a product or service at a lower cost, but also integrate with the system of value and competences of the company.

Autorentext

Maurizio Cesarani, PhD in Marketing and Management. Temporary lecturer in the Department of Economics, Management and Statistics at the University of Milan-Bicocca. Former visiting Phd student at Audencia Nantes School of Management. Research interests include supply chain, operation management and market-driven management.