Handbook of Strategic e-Business Management

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Addressing strategic, operational and cutting-edge topics, this book offers a comprehensive and authoritative resource on the main e-business-related strategic management issues for companies. It also explores emerging issues, trends and opportunities.

This research handbook provides a comprehensive, integrative, and authoritative resource on the main strategic management issues for companies within the e-business context. It covers an extensive set of topics, dealing with the major issues which articulate the e-business framework from a business perspective. The handbook is divided into the following e-business related parts: background; evolved strategic framework for the management of companies; key business processes, areas and activities; and, finally, emerging issues, trends and opportunities, with special attention to diverse Social Web-related implications.

The articles are varied, timely and present high-quality research; many of these unique contributions will be especially valued and influential for business scholars and professionals interested in e-business. Many of the contributors are outstanding business scholars who are or have been editors-in-chief of top-ranked management and business journals or have made significant contributions to the development of their respective fields.

Offers a comprehensive and authoritative resource on the main e-business-related strategic management issues for companies A unique research handbook in its field, addressing strategic, operational and cutting-edge e-business topics Written by research specialists in their respective fields and outstanding business scholars

Inhalt
Part A: Background.- Part B: Evolved Strategic Framework for the Management of Companies.- Part C: Key Business Processes, Areas and Activities.- Part D: Emerging Issues, Trends and Opportunities.

Weitere Informationen

  • Allgemeine Informationen
    • Sprache Englisch
    • Editor Francisco J. Martínez-López
    • Titel Handbook of Strategic e-Business Management
    • Veröffentlichung 23.08.2016
    • ISBN 3662524791
    • Format Kartonierter Einband
    • EAN 9783662524794
    • Jahr 2016
    • Größe H235mm x B155mm x T55mm
    • Untertitel Progress in IS
    • Gewicht 1533g
    • Auflage Softcover reprint of the original 1st edition 2014
    • Genre Management
    • Lesemotiv Verstehen
    • Anzahl Seiten 1036
    • Herausgeber Springer Berlin Heidelberg
    • GTIN 09783662524794

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