Identify consumer behavior

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Details

The objective of this research is to analyze the needs of customers in the reopening of the restaurant sector after the sanitary emergency caused by COVID-19 in the state of Puebla. Among the main results, it is highlighted that customers want restaurants to have adequate cleaning and disinfection of common areas, sanitizing mats, distance between tables, mandatory use of mouth covers, masks and antibacterial gel, food safety, as well as trained personnel for the "new normality". There is also a significant growth in the request for takeaway food, telephone orders or through mobile applications, 64% of the surveyed population will continue to acquire food under these modalities, so that, meet this type of service will be important for this sector.

Autorentext

Actualmente, resido na Cidade de Puebla, México. Estudou Administração Institucional na Universidade Popular do Estado de Puebla (UPAEP). Ele já participou de congressos. Actualmente na publicação do trabalho de investigação "Identifying Consumer Behaviour in the Restaurant Industry after COVID-19 in Puebla".

Weitere Informationen

  • Allgemeine Informationen
    • GTIN 09786203960976
    • Genre Business Administration
    • Sprache Englisch
    • Anzahl Seiten 56
    • Herausgeber Our Knowledge Publishing
    • Größe H220mm x B150mm x T4mm
    • Jahr 2021
    • EAN 9786203960976
    • Format Kartonierter Einband
    • ISBN 6203960977
    • Veröffentlichung 25.07.2021
    • Titel Identify consumer behavior
    • Autor Haide Marisol Guarneros Hernández , Germania del Ángel Lopezalday Escobar , Samantha Moreno Gómez
    • Untertitel to the restaurant industry after COVID-19 in the City of Puebla
    • Gewicht 102g

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