Impact of Organised Retailing on Traditional Retailers

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Details

There has been a difference of opinion about the impact of malls on unorganized retailers. Few are of the opinion that malls have created a threat to the survival of unorganized retailers. Where as others feel that malls have created opportunities for the customers of new options of getting better service, product range, better prices and convenience. The researcher would like to explore this unexplored area to find out the facts

Autorentext

Professor Satish Narendra Pawar is currently working as a AssistantProfessor in Sinhgad Institute of Management, Pune. ProfessorSatish Narendra Pawar did his M.Sc(Statistics) from AmravatiUniversity in 1996 , Masters in Marketing Management from Pune University in 2007 and his Ph.D. from the Nagpur University 2012 .

Weitere Informationen

  • Allgemeine Informationen
    • GTIN 09783659336676
    • Sprache Englisch
    • Größe H220mm x B150mm x T16mm
    • Jahr 2013
    • EAN 9783659336676
    • Format Kartonierter Einband
    • ISBN 365933667X
    • Veröffentlichung 04.09.2013
    • Titel Impact of Organised Retailing on Traditional Retailers
    • Autor Satish Pawar
    • Gewicht 393g
    • Herausgeber LAP LAMBERT Academic Publishing
    • Anzahl Seiten 252
    • Genre Betriebswirtschaft

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