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Information Technology and E-Banking in Commercial Banks in Uganda
Details
Information and Communication Technologies (ICT) has revolutionized and transformed the business operation trends, and it has become a strategic marketing tool to enhance the competitive edge. Banking traditional operations has totally emerged with the use of ICT and replaced with Electronic Banking concepts. E-banking bringing too many challenges to the managers in achieving their customer satisfaction and leading to overall objectives: This research study aims to collect and investigate the impact of IT towards e-banking Usefulness, Ease of Use and customer satisfaction in Ugandan banking industry. Ugandan top bank was selected and data was collected from 60 respondents to judge their views regarding IT Usage, Ease of Usefulness and Ease of Use in the context of Customer satisfaction in order to investigate its parameters to make significant managerial decisions.
Autorentext
Henry Egyeyu, Hons: Estudou Administração de Empresas na Universidade de Gulu. Auditor júnior na Edamion & Associates., Soroti-Uganda.
Weitere Informationen
- Allgemeine Informationen
- GTIN 09783659975561
- Genre Business Administration
- Sprache Englisch
- Anzahl Seiten 60
- Herausgeber LAP LAMBERT Academic Publishing
- Größe H220mm x B150mm x T4mm
- Jahr 2016
- EAN 9783659975561
- Format Kartonierter Einband
- ISBN 3659975567
- Veröffentlichung 05.11.2016
- Titel Information Technology and E-Banking in Commercial Banks in Uganda
- Autor Henry Egyeyu
- Untertitel A Cross Sectional Analysis of Centenary Bank-Gulu
- Gewicht 107g