Innovation in Luxury Fashion Family Business

A large number of family businesses operate in the luxury fashion sector which shows their importance as a source of growth, development and social and economic stability. This book analyses how a strategy of innovation in terms of products and processes can offer a competitive advantage to family businesses operating in the luxury fashion sector.

Autorentext

Elisa Giacosa is Assistant Professor in Business Administration at the Department of Management, University of Turin, Italy. Her teaching courses include Financial Accounting and Net Economy. She has been Erasmus Visiting Professor at several universities around the world. Her research interests include crisis management, family businesses, fashion firms, net economy firms, and financial analysis, on which several international publications were focused. Elisa is Associate Fellow of the EuroMed Academy of Business.

Inhalt
Introduction Part I The Family Businesses Phenomenon in the Luxury Fashion Context Chapter 1 The Family Business Model in the Luxury Fashion Context Part II The Innovativeness of Luxury Fashion Family Businesses Chapter 2 The Tendency to Innovate of Family Firms in the Luxury Fashion Business Chapter 3 Factors of influence on Luxury Fashion Family Businesses Innovativeness Chapter 4 The focus of the Innovation of Family Firms in the Luxury Fashion Business Conclusions