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International Entrepreneurship
Details
For the very first time, this book offers a complete overview the topic and its foundations of international entrepreneurship. With an in-depth analysis of the different theoretical foundations, it uses important empirical analysis and useful case studies to propose a new theoretical framework and interpretative modelling.
'Overall, International Entrepreneurship is an incisive, readable and original contribution to our understanding of how entrepreneurship around the world is being rapidly changed by the advent of globalisation.' - Business& Finance Ireland
Autorentext
ANTONELLA ZUCCHELLA is full professor of Marketing and Innovation Management at Pavia University, Italy, and Director of the Business Research Department there. She is author of four books and more than thirty articles, ranging from entrepreneurship to international marketing and management.
PAOLO SCABINI has been researcher at the University of Pavia, Italy, in international entrepreneurship and is currently a consultant in these same areas for a consulting firm in Milan.
Inhalt
Theoretical Foundations of International Entrepreneurship Theoretical Foundations of International Entrepreneurship: International Business Studies Theoretical Foundations of International Entrepreneurship: Entrepreneurship Studies Theoretical Foundations of International Entrepreneurship: Strategic Management Studies A Theoretical Model for International Entrepreneurship Empirical Analysis Conclusions
Weitere Informationen
- Allgemeine Informationen
- GTIN 09780230515475
- Sprache Englisch
- Genre Economy
- Lesemotiv Verstehen
- Größe H224mm x B148mm x T19mm
- Jahr 2007
- EAN 9780230515475
- Format Fester Einband
- ISBN 978-0-230-51547-5
- Titel International Entrepreneurship
- Autor A. Zucchella , Paolo Scabini
- Untertitel Theoretical Foundations and Practices
- Gewicht 369g
- Herausgeber SPRINGER VERLAG GMBH
- Anzahl Seiten 207