Internationalization of Professional Services

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Professional services have become important in today's globalized business scenario and are growing much faster than manufacturing and other service industries in most countries. Research on internationalization of professional services does not reflect the industry's important position in global business. This book empirically examines major differences between exporters and non-exporters of knowledge intensive & people centered professional service like engineering consultancy. This will help managers and policy makers to understand the impediments that must be overcome to encourage more professional service firms to enter foreign markets. This book also examines principal export motivations and various external support systems that may enable consultancy firms to market their services in the international arena.

Autorentext

Anomitra Chakravarty is a Mechanical Engineer and MBA in Marketing. He has submitted his dissertation for PhD at Aligarh Muslim University in 2011, in a doctoral program specially designed for working managers. He has more than 13 years work experience and is Director of an industrial project consulting firm based in New Delhi, India.


Klappentext

Professional services have become important in today's globalized business scenario and are growing much faster than manufacturing and other service industries in most countries. Research on internationalization of professional services does not reflect the industry's important position in global business. This book empirically examines major differences between exporters and non-exporters of knowledge intensive & people centered professional service like engineering consultancy. This will help managers and policy makers to understand the impediments that must be overcome to encourage more professional service firms to enter foreign markets. This book also examines principal export motivations and various external support systems that may enable consultancy firms to market their services in the international arena.

Weitere Informationen

  • Allgemeine Informationen
    • GTIN 09783659214325
    • Auflage Aufl.
    • Sprache Englisch
    • Größe H220mm x B150mm x T14mm
    • Jahr 2012
    • EAN 9783659214325
    • Format Kartonierter Einband (Kt)
    • ISBN 978-3-659-21432-5
    • Titel Internationalization of Professional Services
    • Autor Anomitra Chakravarty
    • Untertitel Differences between Exporter and Non-exporter of Engineering Consultancy Services
    • Gewicht 356g
    • Herausgeber LAP Lambert Academic Publishing
    • Anzahl Seiten 228
    • Genre Wirtschaft

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