Management of Alliance Networks

This book offers a new model for management of alliance networks. The text concentrates on the management of alliance networks in a practice-based framework based on the example of an engineering company which has formed a portfolio of bilateral alliances.

Effective management is crucial to the success of the inter-firm cooperation, and may reduce the risk that is inherently associated with these strategies. If cooperative strategy is to be successful, managers must have knowledge of factors that should be taken into consideration during formation and management of alliance networks. Therefore the main goal of this book is an understandable and simple presentation of the complexity involved in the management of alliance networks at three basic stages: formation stage, functioning stage, and post-operational stage. The book consists of six chapters, both theoretical and practical. A new model for management of alliance networks, which utilizes different instruments and tools, has been developed in the work. The last part of the book concentrates on the management of alliance networks in a practice-based framework based on the example of an engineering company which has formed a portfolio of bilateral alliances.

Simple and understandable text on inter-firm cooperation Provides a theoretical background which creates a base for practical application Presents a practical case of a company which has implemented a portfolio of alliances to explain the management of bilateral alliance networks Includes supplementary material: sn.pub/extras

Inhalt

Introduction.- Network organizations: theoretical assumptions of functioning and management of inter-firm cooperation.- Management of alliance network at the formation stage.- Management of alliance network at the functionality stage.- Management of alliance network at the post-operational stage.- A process approach to the management of alliance networks.- Management of the alliance network in practice.- Conclusions.- Summary.