Market Research for Pidilite Industries Ltd.

During my training I came to know about the competitors of Pidilite's Dr. Fixit in construction chemical division and the difference between the two brands in terms of quality as well as price. I also came to know that there exist some local brands whose presence can't be ignored. These local players sometimes become a prominent competitors for company such as Pidilite industry. I have collected various data during the research and on the basis of which I have suggested some of my recommendation to the company. Hopefully it will help the organization to increase its Market share.

Autorentext

Dear Friends,my name is Rohit Joshi. I have done my research for Pidilite Industries Ltd.During my research I found that,the theoretical knowledge we gain in class is become abstract when we go to field work because there we have to apply our experience and sometimes common sense.So try to gain practical knowledge as much as possible.

Klappentext

During my training I came to know about the competitors of Pidilite''s Dr. Fixit in construction chemical division and the difference between the two brands in terms of quality as well as price. I also came to know that there exist some local brands whose presence can''t be ignored. These local players sometimes become a prominent competitors for company such as Pidilite industry. I have collected various data during the research and on the basis of which I have suggested some of my recommendation to the company. Hopefully it will help the organization to increase its Market share.