Marketing Implications Of Consumer Behavior For Market In Kedah Malay

Different amounts and types of product experience should be reflected by variation in cognitive structure. Theoretically, differences in cognitive structures should influence the cognitive processes and outcomes that involve those cognitive structures and, thereby, should also affect overt behavior. Data from an existing study are used to illustrate these ideas. Suggestions for future research are offered.

Autorentext

I aspire to be a positive force in the development of my country, and to stabilize in an institution, administratively and financially, where I can enforce my experience, skills and knowledge on the long run for the mutual benefit. Completing postgraduate studies is another strategic plan which will take action very soon.