MediaWriting

Accessible and engaging, this book is an invaluable resource for students planning to enter the dynamic and changing world of media writing.

Autorentext

Deborah A. Silverman is Chair and Associate Professor of Communication at SUNY Buffalo State University.

Brian S. Meyer is an award-winning journalist and Lecturer in the Communication Department at SUNY Buffalo State University.

Joe Marren is Emeritus Professor of Journalism and former Chair of the Communication Department at SUNY Buffalo State University.

W. Richard Whitaker was Professor Emeritus of Journalism and Broadcasting at SUNY Buffalo State University.

Ronald D. Smith was Professor Emeritus of Public Communication and former Chair of the Communication Department at SUNY Buffalo State University.

Janet E. Ramsey is Emerita Professor of Journalism and Distinguished Service Professor and Dean Emerita at SUNY Buffalo State University.

Inhalt

Preface: Introduction to MediaWriting

1. Communication Theory and News Values

2. Ethical Decisions in Writing and Reporting

3. Legal Considerations in Media Writing

4. Fundamentals of Writing and Editing

5. Communications Challenges in the Digital Age

6. Crafting Leads and Observing Style

7. Writing and Reporting the News

8. The Art of Interviewing

9. Research from Documents and Other Sources

10. Using Quotations and Sources in News Writing

11. Feature Writing

12. Preparing Broadcast Copy

13. Reporting for Radio and Television

14. Preparing News Releases

15. Writing for Organizational Media

16. Advocacy and Speech Writing

Index