Neurolinguistic Programming in the sales attitude

Through this study it is possible to develop the sales professional to think the way the customer thinks, choosing NLP techniques that best adapt to each reality, creating strong relationships and personalised sales. The ability to get to know oneself better and quickly understand what an interlocutor is saying and the communication processes used by people makes it considerably easier for modern executives to negotiate, as Longin (1996) points out.

Autorentext

Master-Student in Controlling und Rechnungswesen an der UFMG, Postgraduierten-Student in Finanzmanagement und Controlling an der ESTÁCIO, hat einen Abschluss in Rechnungswesen an der Universidade FUMEC und einen Abschluss in Betriebswirtschaft an der Faculdade IBMEC. Geschäftsführender Gesellschafter eines Fintech-Start-ups.