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Public Relations in Arab Countries Reality and optimistic aspirations
Details
If you take a comprehensive look at the public relations situation in the Arab world you will notice the weaknesses in the PR culture at various tracks, either at the academic level or at the practical level. Despite this situation, there are lots of ambitions indicating that the future of the public relations in the Arab world will be better than before, especially with the increasing interests of the specialists, commissions, and organizations. This study aimed to shed the light on the current situation of public relations and optimistic aspirations in the Arab world.
Autorentext
Dr.Mohammed Bedear Algalab is an Executive manager for AMBC agency for Public relations and Advertising,based in Riyadh. He has chosen as a PR consultant in Saudi Arabia of Arab Public Relations Association.He managed a leading Arabic pr website (www.prarabic.com),also is an editor-in-chief of e-PR Magazine.He is a public relations trainers.
Weitere Informationen
- Allgemeine Informationen
- GTIN 09783639322118
- Genre Medien & Kommunikation
- Sprache Englisch
- Anzahl Seiten 200
- Größe H220mm x B150mm x T12mm
- Jahr 2011
- EAN 9783639322118
- Format Kartonierter Einband (Kt)
- ISBN 978-3-639-32211-8
- Titel Public Relations in Arab Countries Reality and optimistic aspirations
- Autor Mohammed Bedear Algalab
- Untertitel Theoretical and practical study
- Gewicht 314g
- Herausgeber VDM Verlag