Spending habits of Youths

The elders invested on assets to ensure that their off springs enjoy a comfortable lifestyle. But the youth of modern India do not have the same mindset. Young Indians are ready to travel all over the world to earn lucratively. It is important to understand the spending habits of a young consumer too for a better understanding of the economy. This research is an outcome of a survey conducted with special reference to Mumbai youth. All analyses in this report provide information separately for girls and boys demarcated on the basis of age and gender highlighting the different requirements and spending thereof of these groups.

Autorentext

Samrat Srivastava est professeur adjoint de commerce au KES' B.K. Shroff College of Arts & M.H. Shroff College of Commerce. Il est membre du Centre de recherche du KESSC affilié à l'Université de Mumbai, il fait partie intégrante du Centre d'études internationales et du Centre de développement des programmes d'études.