Strategic University Management

Universities are being buffeted by multiple disruptive trends, including increased competition for both funding and students, as well as from new institutions that are nimbler and more responsive to the external environment. To survive this reality, university leaders must engage in effective strategic planning.

Autorentext

Loren Falkenberg was the Senior Associate Dean of Graduate and Professional Programs in the Haskayne School of Business at the University of Calgary, Canada.

M. Elizabeth Cannon is President Emerita at the University of Calgary, Canada.

Inhalt

1. Institutional Dynamics and the Role of Strategy. 2. Setting the Stage. 3. Informed Engagement. 4. Creating the Strategy. 5. Executing the Strategy. 6. Future Proofing.