Suguna Chicken - Customer Satisfaction and Perception

This study's stated problem is to provide a thorough analysis of consumer perceptions and satisfaction with Suguna Chicken Food Pvt Limited. Understanding the variables affecting customer satisfaction levels, recognizing the advantages and disadvantages of the products and services offered, evaluating the dependability and credibility of the brand as perceived by customers, and evaluating the success of loyalty programs and rewards in retaining customers are important areas of concentration. The objective of this study is to identify opportunities for development and devise tactics to augment Suguna Chicken Food Pvt Limited's total customer satisfaction, loyalty, and brand image.

Autorentext

Le livre a été rédigé par M. Allen Ricky S, étudiant en commerce international, et co-rédigé par le Dr. I. Parvin Banu, professeur adjoint, département de recherche et de formation en commerce international, Sri Ramakrishna College of Arts & Science, Coimbatore, Tamil Nadu, Inde.