Supply Chain Management

Supply Chain Management (SCM) is a critical function in modern business operations, encompassing the coordination and optimization of various activities involved in the flow of goods and services from suppliers to end customers. It provides a comprehensive overview of SCM, delving into its fundamental concepts, challenges, strategies, and emerging trends.Traditional supply chain models are giving way to more agile and responsive approaches that can quickly adapt to changing market conditions and customer demands. Companies are re-evaluating their sourcing strategies to reduce supply chain risks, improve supply chain resilience, and support local economies.AI and machine learning are being increasingly utilized in SCM for predictive analytics, demand forecasting, route optimization, inventory optimization, and predictive maintenance. These technologies help companies make data-driven decisions, optimize operations, and improve overall supply chain efficiency. Collaboration and partnerships among supply chain stakeholders are becoming more critical for driving efficiency, innovation, and value creation.

Autorentext
Dr. B. Merceline Anitha, Assistant Professor in MBA, Sri Ramakrishna College of Arts & Science. Area of Doctoral research was marketing. Produced 4 Ph D Scholars. Interested and expertise in CRM, Integrated Marketing and Marketing Analytics with 15 years of teaching and research experience. Published in several national and international journals.