The Business of Platforms

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A trio of experts on high-tech business strategy and innovation reveal the principles that have made platform businesses the most valuable firms in the world and the first trillion-dollar companies.

“The Business of Platforms should be read by all managers, entrepreneurs, investors, and academics interested in platform businesses. It is rigorous and valuable, yet very readable.”

Autorentext

Michael A. Cusumano is the SMR Distinguished Professor at the MIT Sloan School of Management. He has been a dean and vice president at Tokyo University of Science and has published over 130 articles and 13 books, including Competing on Internet Time and Strategy Rules (both with David Yoffie), Platform Leadership (with Annabelle Gawer), as well as Microsoft Secrets (with Richard Selby), The Business of Software, and Staying Power.  He lives in Groton and Cambridge, Massachusetts.

 

Weitere Informationen

  • Allgemeine Informationen
    • GTIN 09780062896322
    • Genre Business, Finance & Law
    • Sprache Englisch
    • Anzahl Seiten 320
    • Herausgeber Harper Collins Publ. USA
    • Gewicht 465g
    • Hersteller Harper Collins UK
    • Größe H229mm x B152mm x T27mm
    • Jahr 2019
    • EAN 9780062896322
    • Format Fester Einband
    • ISBN 0062896326
    • Veröffentlichung 20.05.2019
    • Titel The Business of Platforms
    • Autor Michael A.; Gawer, Annabelle; Yoffie, Da Cusumano
    • Untertitel Strategy in the Age of Digital Competition, Innovation, and Power

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