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The Future of E-commerce
Details
The e-commerce industry is growing year by year, with the COVID-19 pandemic having greatly accelerated this process. In response to the massive growth, this book analyses future trends in e-commerce, focusing on its importance in some parts of the economy as well key innovations, which include future logistics solutions such as automated delivery robots.
The most extensive part of the book is dedicated to exploring virtual reality in e-commerce, where the author presents research on the usage of VR goggles in online stores and discusses the potential advantages and threats. Also covering key topics such as the future of payment methods, AR as an e-commerce enhancement and the direction of its development, as well as AI methods (such as ChatGPT to generate content in an online shop), this book is a key resource for anyone studying e-business.
Examines and explores the future developments and key innovations in e-commerce Covers key topics such as virtual reality, augmented reality, ChatGPT, and social media promotions Explores areas where machine learning-based solutions in e-commerce will be increasingly applicable in the future
Autorentext
Grzegorz Chodak is Associate Professor at the Department of Artificial Intelligence, Wroc aw University of Science and Technology, Poland. He is a specialist in the area of E-commerce, Social Media, Internet Marketing and Logistics Management as well as Artificial Intelligence.
Inhalt
Introduction.- 1. Measuring the impact of e-commerce on the economy.- 2. The development of different logistics solutions in e-commerce.- 3. Current and new payment methods in e-commerce.- 4. Virtual commerce.- 5. Augmented Reality in e-commerce.- 6. Social commerce.- 7. Artificial Intelligence in e-commerce.- 8. The future - directions e-commerce is heading.
Weitere Informationen
- Allgemeine Informationen
- GTIN 09783031552243
- Genre Business Encyclopedias
- Sprache Englisch
- Lesemotiv Verstehen
- Anzahl Seiten 348
- Herausgeber Palgrave Macmillan
- Größe H216mm x B153mm x T24mm
- Jahr 2024
- EAN 9783031552243
- Format Fester Einband
- ISBN 3031552245
- Veröffentlichung 26.04.2024
- Titel The Future of E-commerce
- Autor Grzegorz Chodak
- Untertitel Innovations and Developments
- Gewicht 563g