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The Innovation Game
Details
RandD is the single most important investment for any company or any society. Its ultimate product is an innovation. Innovations are on the other side the major propeller for the respective (socio-) economic development of the very company or society.
Management science mainly treat RandD and innovations as costs or budgets to be managed, an approach that is in stark contrast to their overwhelming importance. This and the very fact that RandD and innovation success are a by necessity a-priori unknown and thus uncertain ex-post definition is not at all being respected properly up to now.
In The Innovation Game, La Corre and Mishchke consider RandD and innovation as an inherently risky investment which should be profitable, at least on average. Applying a statistical filter model, the authors are able to describe the RandD- and the innovation-process in great detail, almost like a production process. As a metaphor, the book tries to describe it like the control laws of the "distillery for inno-success knowledge".
First time integrated approach to R and D-project, -pipeline and -department management (micro-, meso- and macroscopic view) Derivation of 21 easy and ready to apply rules for a better design and a superior control of R and D- and innovation pipelines, although the derivation and the laws and lemmas still meet high scientific standards Includes supplementary material: sn.pub/extras
Inhalt
The Innovation Process Model Definitions and Lemmas.- The Macroscopic View on Real World Innovation Pipelines.- The Mesoscopic View - Control of Real World Innovation Pipelines.- The Microscopic View - Control & Management of Inno-Projects.- The Integration of Finance and Innovation Management.- Summary and Benchmarks.
Weitere Informationen
- Allgemeine Informationen
- GTIN 09781441936615
- Auflage Softcover reprint of hardcover 1st edition 2005
- Sprache Englisch
- Genre Volkswirtschaft
- Größe H229mm x B152mm x T13mm
- Jahr 2010
- EAN 9781441936615
- Format Kartonierter Einband
- ISBN 1441936610
- Veröffentlichung 29.10.2010
- Titel The Innovation Game
- Autor Gerald Mischke , Armelle Corre
- Untertitel A New Approach to Innovation Management and R&D
- Gewicht 337g
- Herausgeber Springer US
- Anzahl Seiten 228
- Lesemotiv Verstehen