The Populist Aesthetic of the Rassemblement National and la France Insoumise

This book analyses visual expressions of populism in France to provide new insights into contemporary political communication. It focuses on images produced by the Rassemblement National and la France insoumise parties on the far right and far left respectively as part of their political campaigns. The author explores issues such as representation, symbolism, the power of narratives, dystopian imagery and counterculture, throughout posters and social media. It highlights the strategies of these parties, particularly in relation to the use of the themes of resistance, revolution and patriotism. The book is a valuable resource for academics, students and practitioners who seek to better understand populism in France and beyond.

Explores visual expressions of populism in French politics Traces the ideologies, discourses and narratives of opposing parties Shows how National Rally and France Unbowed use transgressive visual codes, symbols and cultural references

Autorentext

Morgane Belhadi is Associate Researcher at the Research Institute on Media, Cultures and Digital Communication, Sorbonne Nouvelle University, Paris, France.

Inhalt

Prologue. Populism in France and beyond.- Chapter 1. Populism, a relevant concept? Definitional pitfalls.- Chapter 2. The populist aesthetic: An innovative approach.- Chapter 3. The role of images: Visual populism and narratives.- Chapter 4. Who's in, who's out? To be or not to be in the system: Populisms' visual narratives.- Epilogue. Populism, a postmodern aesthetic.