The Portrayal of Gender in Disney-Pixar''s Animated Films

This study was a content analysis of the portrayal of gender in the feature-length films of Pixar Animation Studios. All ten films currently released from the studio were included in the study (Toy Story, A Bug's Life, Toy Story 2, Monster's Inc, Finding Nemo, The Incredibles, Cars, Ratatouille, Wall-E, and Up), with the ten most prominent characters from each film selected for coding and analysis on multiple physical, authoritative, labor, and personality variables. Wall-E only had nine characters, however, so a total of 99 characters were studied. Results displayed no significant differences between males and females for most items in the study. Implications for future research are examined.

Autorentext

Jonathan Decker is a practicing mental health specialist. He earned a master''s degree in marriage and family therapy from Auburn University and a bachelor''s degree in clinical psychology from Brigham Young University. He lives with his wife and family in Saint George, Utah.