The Potential of the Internet in Arts Management

This book is a substantial and detailed review of
the websites of selected arts organizations. This
examination is undertaken in response to the issue
of incorporating traditional arts management
effectively in online arts management via the
websites of arts organizations: a debate the author
considers "somewhat unnecessary since the
world we are living in has become increasingly an
online and offline combined environment". This
exploration of little known areas shows what
visitors to the website actually communicate and
contribute. This effort contributes to arts
management and will enhance its perspective and
enlarge its practice. The work is orginal, and
offers a critical insight. Therefore, the
examination of arts management via selected websites
should be of value to arts organizations as well as
to audiences.

Autorentext
Dr. Soonran Heo received her Ph.D. from RMIT University in Australia. Dr. Soonran Heo is senior researcher of GyeongGi Cultural Foundation, the first and largest South Korean arts foundation, comprising 4 museums and 1 research center. She is also adjunct professor at Kyunghee University. She teaches courses in arts management.

Klappentext
This book is a substantial and detailed review of the websites of selected arts organizations. This examination is undertaken in response to the issue of incorporating traditional arts management effectively in online arts management via the websites of arts organizations: a debate the author considers "somewhat unnecessary since the world we are living in has become increasingly an online and offline combined environment". This exploration of little known areas shows what visitors to the website actually communicate and contribute. This effort contributes to arts management and will enhance its perspective and enlarge its practice. The work is orginal, and offers a critical insight. Therefore, the examination of arts management via selected websites should be of value to arts organizations as well as to audiences.