Tourism education in political unstable environment

This book is the first attempt to link customer education to tourism. Moreover, it is a pioneer study about the tourism industry in Lebanon under political instability. The methodological approach merged quantitative approach with experimental testing. The results unveiled interesting findings summarized in the negative correlation between correlation and the willingness of tourists to visit a risky destination although original readings suggested otherwise.

Autorentext

Dr. Ahmad EL Zein is an international trainer and consultant. Moreover, Dr. EL Zein organized and participated in numerous conferences and symposiums in Lebanon and the Arab World. He is the author of leadership book entitled: "The latest Perception in Leadership: The five dimension Model" which encompass the first standardized model in Leadership.