Utilisation of EE for Agric Information Dissemination in Nigeria

The need to explore the potentials of EE format for agricultural information dissemination in various media necessitated this study. A set of questionnaire was use to elicit information from radio and television producers/presenters as well as music and theatre practitioners. Data were collected on overall perception of media practitioners on the practicability of the use of EE, constraints and prospects of the use of its use for agricultural information dissemination. Data were analysed using inferential statistics including chi-square, Duncan multiple range test and analysis of variance at p = 0.05. While overall perception of practitioners was favourable for EE utilization for agricultural information dissemination, with its potential for raising awareness and mass mobilization, funding, general neglect of agricultural sector and infrastructural factors were implicated as constraints to the use of the format.

Autorentext

The author is an almnus of the University of Calabar, Nigeria.He holds M.sc and Ph.D degrees of the Univeristy of Ibadan, Nigeria in Agricultural Extension and Rural Development. He teaches Extension and Development Communication at Ibadan and currently serving as Coordinator of tne National Working Group (NWG)of CODESRIA in Nigeria.