Wellness Tourism as an active Method for individual Health Promotion

Wellness Tourism became an important part in today s
society. Preventive actions and privately paid health
promotions are gaining more importance as people are
creating more self-awareness towards their health
status. Primarily, this book gives the reader an
insight on health, health promotion and wellness.
Further, it focuses on health prevention and gives a
short overview of what complimentary medicine means.
Moreover, the author Lucia Steppeler gives an
introduction to the spa industry with a special focus
on the Steirische Thermenland. In order to
investigate which role spas belonging to the
Steirische Thermenland are playing, an empirical
study has been conducted. The outcome of this study
presents a tendency of why Styrians visit a spa, how
they experience it, what expectations people have,
what treatments they are interested in and whether
they consciously chose a spa visit to support their
health status.

Autorentext

Lucia Steppeler, Bachelor of the Arts, completed her studies at
the IMC - university of applied science with a special focus on
health and spa as well as cultural tourism management. Since 2008
Lucia Steppeler is enrolled in the Masters Program of Tourism and
Leisure Management.

Klappentext

Wellness Tourism became an important part in today's
society. Preventive actions and privately paid health
promotions are gaining more importance as people are
creating more self-awareness towards their health
status. Primarily, this book gives the reader an
insight on health, health promotion and wellness.
Further, it focuses on health prevention and gives a
short overview of what complimentary medicine means.
Moreover, the author Lucia Steppeler gives an
introduction to the spa industry with a special focus
on the Steirische Thermenland. In order to
investigate which role spas belonging to the
Steirische Thermenland are playing, an empirical
study has been conducted. The outcome of this study
presents a tendency of why Styrians visit a spa, how
they experience it, what expectations people have,
what treatments they are interested in and whether
they consciously chose a spa visit to support their
health status.